The $130 million Burbank Community Federal Credit Union has changed its name to UMe Federal Credit Union.
Derived from the words You + Me, the move is designed to embody the personal service the Burbank, Calif., credit union has always delivered to members, the credit union said.
The new branding, which includes a new website, signage and printed material, also captures and reinforces the credit union's focus on innovation to provide members a smarter approach to banking, the 12,000-member credit union said.
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