Going green isn't just a trend anymore–it's becoming an expected way of life. And credit unions are finding that replacing paper documents with electronic ones doesn't just save trees. It saves money, saves time and creates new marketing opportunities.
A popular way for credit unions to reduce their use of paper is to deliver electronic statements in lieu of printed statements. One e-statement vendor is the Atlanta, Ga.-based document distribution vendor DATAMATX, which provides SAS 70-compliant electronic statement services that can be enhanced by targeted marketing messages to a number of industries, including financial institutions.
DATAMATX President/CEO Harry Stephens said of the company's more than 40 credit union clients, most are using electronic statements or are close to using them due to rising postage costs and advances in technology.
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Natasha Chilingerian
Natasha Chilingerian has been immersed in the credit union industry for over a decade. She first joined CU Times in 2011 as a freelance writer, and following a two-year hiatus from 2013-2015, during which time she served as a communications specialist for Xceed Financial Credit Union (now Kinecta Federal Credit Union), she re-joined the CU Times team full-time as managing editor. She was promoted to executive editor in 2019. In the earlier days of her career, Chilingerian focused on news and lifestyle journalism, serving as a writer and editor for numerous regional publications in Oregon, Louisiana, South Carolina and the San Francisco Bay Area. In addition, she holds experience in marketing copywriting for companies in the finance and technology space. At CU Times, she covers People and Community news, cybersecurity, fintech partnerships, marketing, workplace culture, leadership, DEI, branch strategies, digital banking and more. She currently works remotely and splits her time between Southern California and Portland, Ore.
