NEWPORT BEACH, Calif. — "Give a member a delivery channel and they will take it," Tony Boutelle, CEO of CU Direct, said in his opening remarks at the group's lending conference today.
He observed that online transactions are the now but mobile will overtake that sometime between 2015 and 2019, so credit unions must be prepared. But just because online and mobile are the growth points right now does not mean others can be abandoned because all of credit unions' delivery mechanisms are experiencing growth.
Boutelle had four bits of advice for credit unions. First he said to be more assertive and be where your members are going: online and mobile apps. Along this vein, CUDL also announced expanded capabilities for its AutoSMART iPhone app and the development of an Android based app. One feature allows credit union members to apply for a loan while at the dealership, and the other is Sell Your Ride, permitting members to upload vehicle data and pictures via mobile app to unload unwanted vehicles.
Complete your profile to continue reading and get FREE access to CUTimes.com, part of your ALM digital membership.
Your access to unlimited CUTimes.com content isn’t changing.
Once you are an ALM digital member, you’ll receive:
- Breaking credit union news and analysis, on-site and via our newsletters and custom alerts
- Weekly Shared Accounts podcast featuring exclusive interviews with industry leaders
- Educational webcasts, white papers, and ebooks from industry thought leaders
- Critical coverage of the commercial real estate and financial advisory markets on our other ALM sites, GlobeSt.com and ThinkAdvisor.com
Already have an account? Sign In Now
© 2024 ALM Global, LLC, All Rights Reserved. Request academic re-use from www.copyright.com. All other uses, submit a request to [email protected]. For more information visit Asset & Logo Licensing.
