With a new Facebook ad entitled “VCU in the Final Four,” the $2 billion Virginia Credit Union of Richmond wasted little time Monday in joining in the celebration of the underdog Virginia Commonwealth University Rams basketball team winning a “Final Four” berth in Sunday’s NCAA championship game.

“We’ve long had a good longstanding relationship with the university and we already had been running ads charting the progress of the team in the student newspaper, Commonwealth Times,” explained Glenn Birch, director of public relations. 

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