Now that the Green Bay Packers have won the Super Bowl, Wisconsin credit unions are waiting for the sweet payoff–boxes of Hershey bars and other Pennsylvania goodies–after winning the friendly "wager" between league foundations.

"Yes, we are basking up here in northern Wisconsin and enjoying every minute," said Carol Adler, chairman of the Wisconsin Credit Union Foundation, which bet a basket of state products against those of its counterpart, the Pennsylvania Credit Union Association and its foundation, on a victory in Sunday's game.

A spokesman for PCUA promised there "certainly is Hershey products in the basket," which Adler said will be auctioned off at the annual meeting of the Wisconsin Credit Union League in May. Proceeds from the auction will go toward financial literacy projects in the state, said Adler, who also is president/CEO of Marshfield Medical Center CU.

Recommended For You

Adler said the Packers' victory was appropriate considering the Packers, "like all credit unions, are unique in that they are community-owned-not-for-profits with some of the most loyal and enthusiastic fans anywhere." The Packer franchise is indeed owned by a private community group and is the only NFL team that can make that claim.

Despite the Packer win, Callahan & Associates said in a pre-game online notice that in its "Credit Union Showdown" on creditunions.com "an interesting comparison of the two states put Pennsylvania credit unions on top" stating that "the two states are well-matched. Pennsylvania credit unions exceed in productivity, earnings, and capital, and Wisconsin credit unions are unmatched in lending and member relationships."

In the end, Callahan said, "Pittsburgh was picked by one point."

Whatever the outcome, all of the "wagering" proceeds go to charity and on that, Christine Henzig, director of communications for the Wisconsin League, concluded, "Who says teaching financial literacy can't be fun and games?"

NOT FOR REPRINT

© 2025 ALM Global, LLC, All Rights Reserved. Request academic re-use from www.copyright.com. All other uses, submit a request to [email protected]. For more information visit Asset & Logo Licensing.