With its 2010 marketing conference in place and a revamped Web site, the Marketing Association of Credit Unions has a lot to celebrate.
Redesigned with its members in mind, the site, www.macnetwork.org, created by San Diego-based AdEase agency, features a vibrant home page that showcases new technologies and resources. Features include a live Twitter feed of MAC members, a one-click survey and real-time peek into what's going on with MAC's message board. According to Pacific Service CU Assistant Vice President of Marketing/MAC Chair-elect Sarah Cecchin, the new format was created with an eye on supporting a fresh exchange of ideas.
This year's MAC conference theme is "Shelter from the Storm-Thrival Ideas and Tactics for the New Normal" and will open with keynote speaker Bruce Philp, author of How ING Succeeded by Being a Rebel with a Cause.
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