The search for a new leader has ended at Healthcare's Cooperative Credit Union.

Effective January 2010, Chief Operating Officer Rose Gunter will serve as the new president/CEO. Gunter will succeed longtime CEO Maury Pilver who will be retiring after dedicating 50 years in the financial services industry. Pilver will continue to serve on the HCCU board of directors.

Leading the Jacksonville, Fla.-based credit union for 28 years, Pilver is credited with expanding HCCU from its BlueCross and BlueShield original base to include every major health center and hospital in North Florida as well as Daytona Beach and Boca Raton. In addition, HCCU was the first in the nation to offer the then-new health savings accounts.

Pilver is also president/co-founder of the international trade association for hospital and health care cooperatives, with members in the U.S. Canada and the United Kingdom. He will be hosting the association's annual conference this month in San Francisco. He plans to remain active in that role.

"Leading this organization and its outstanding people over these past years has been one of the greatest experiences of my life," said Pilver. "I know that the cooperative is in very capable hands and that its executive team will continue moving the credit union forward to even greater accomplishments."

Gunter holds a bachelor's degree in business management. Pilver said that she brings a mix of lending, operational and technology experience combined with strategic vision to her new role.

"I am truly honored to follow Maury as president and CEO of Healthcare's Credit Union and to lead one of the strongest teams in our industry. Under Maury's leadership, we have built and maintained a very safe and stable loan portfolio that is the envy of our industry," said Gunter. "He will leave a lasting legacy as one of the credit union and banking industry's most forward-thinking and impressive leaders."

HCCU has more than $112 million in assets.

NOT FOR REPRINT

© 2025 ALM Global, LLC, All Rights Reserved. Request academic re-use from www.copyright.com. All other uses, submit a request to [email protected]. For more information visit Asset & Logo Licensing.