On the heels of its weekend merger deal with the $72 million Colorado United Credit Union of Denver, the $318 million Premier Members FCU of Boulder disclosed plans Tuesday for a 2010 expansion into Wal-Mart Stores, a first in Colorado, plus an eventual interstate reach.
"We see both our planned merger of Colorado United and in-store expansion into Wal-Mart as what credit unions like ours need to do to grow," explained Rhett Rowe, president/CEO of Premier and a former Denver and Wal-Mart bank executive.
Prior to taking the Premier Members slot last October, Rowe was CEO of the $2.7 billion First National Bank of Denver and previously was chief lending officer of the Arkansas-based Arvest Bank, owned by members of the Walton family, the Wal-Mart founders.
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