ALEXANDRIA, Va. — While marketers tout social networking sites as another channel to better connect with members, it may be time for human resource departments to head online to recruit the cream of the crop.
According to a new Society of Human Resource Management report, "Online Technologies and Their Impact on Recruitment Strategies: Using Social Networking to Attract Talent," social networking sites are being used more frequently now as an HR tool than they were two years ago.
The study finds that social networking sites provide a unique method of allowing staffing professionals to source, contact and screen both active and passive job candidates.
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