DES MOINES — Amidst all of the excitement underway over the Jan. 3 Caucus, Iowa credit union volunteers and staffers, led by a contingent from the AARP, have been playing an active role in promoting financial education to the presidential candidates at campaign stops.
"Let me tell you those credit union people have been wonderful to work with since the financial education is so very much on their agenda," said Pete Jeffries, AARP's senior campaign coordinator and Iowa head of the "Divided We Fail" project promoting money management and financial literacy.
The Iowa Credit Union League said it is has managed to recruit volunteers and employees from across the state to climb aboard an AARP bus appearing at campaign rallies to talk up "Divided We Fail" with both candidates and the public. The league is among a group of Iowa labor, business, and consumer groups which have their members appear in bright red T-shirts often asking questions of the candidates during the rallies.
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The league said it posts times and date of rallies on a Divided We Fail link on its Web site.
Under direction of AARP in Washington, the Divided We Fail campaign is slated to move on to New Hampshire, South Carolina, Nevada, and other primary states. "I don't think credit union leagues in other states are engaged elsewhere as they are here in Iowa," said Jeffries who credited early spring meetings among league officials with getting the ball rolling.
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