MONTVALE, N.J. — The $400 million Paragon Federal Credit Union is now a firm believer in employee incentives using the team approach combining cash and peer pressure and the proof is a $5.4 million gain in new business.
The sports-themed program running over a nine-week period "has been truly fun for the employees and the idea of competitive peer pressure has been productive," said Michael Puzycki, assistant vice president of marketing.
The program, called IncentiveLeague and offered by the CU's agency, Youngworth Communications Inc., is effective in attracting front-line personnel, top management and back-office because of the peer
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