ATLANTA — After 73 years, the time was right for a change for Georgia Telco Credit Union.

Picking an identity that honors its past while also being able to move with it into the future, the credit union now goes by Georgia's Own Credit Union.

"The new name and brand proposition represent a major milestone for the credit union, its employees and the 110,000 plus members we serve. Beyond being an emblematic way to honor our heritage and embrace a strong future, our brand proposition is simple and clear–we stand for the prosperity of our members, unmatched service and a healthier planet," said Georgia's Own CU President/CEO Charlotte S. Ayers.

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