MADISON, Wis. — When a member at a credit union in the South recently came into a $10 million in heritance, he turned to his credit union, overwhelmed and unsure of what to do with the windfall.

While those types of large "transactions" are typically not the norm within the industry, throwing a bunch of products at the member is not the way Hendrix Niemann wants to see it transpire.

Niemann has joined CUNA Mutual Group in the newly-created position of wealth management specialist to lead the company's wealth management initiative within the representative services division of CUNA Brokerage Services Inc. A 25-year veteran in the financial services industry, Niemann will coach and train financial services representatives on big-picture wealth management issues facing credit union members. For the next year or so, he will focus on building and reinforcing a "client-centric" approach to financial planning.

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