HONOLULU — After 70 years with the same moniker, Honolulu City & County Employees Federal Credit Union will soon be known as Aloha Pacific Federal Credit Union.
The $417 million credit union's new name will become effective July 1.
"Our new name reflects the growth we have experienced since our founding 70 years ago," said Wallace Watanabe, president/CEO. "In recent years, we have opened new branches and introduced new services and product lines. These changes have been made to accommodate our growing membership of city and county employees, their families and other members from our community."
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The credit union will also unveil a new logo featuring a Hawaiian canoe that symbolizes "the spirit of adventure, discovery and unity," according to the credit union.
To minimize disruption for members, there will be a transition period of at least six months, the credit union said, adding the cost to implement the new name will be offset by the building of new branches, more ATMs and new services.
Founded in 1937, the credit union serves more than 24,000 members.
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