New Addition to DHA Marketing and Advertising Group

THE WOODLANDS, Texas – Michael Reagan is the latest member of the D Hilton Marketing and Advertising Group. Reagan has more than 10 years of experience in marketing and advertising, and has worked extensively in the international arena. “We’re excited to bring a talented professional with Michael’s range of experience to the DHA staff. We know he brings new perspectives to our organization that will benefit our credit union clients,” said DHA President David Hilton. Reagan, an award-winning copywriter and creative supervisor, counts developing global marketing and branding for top international firms such as Toyota, Sharp, Fujitsu and Panasonic among his professional accomplishments. In addition to international advertising, his areas of expertise include brand development and strategic positioning. He holds a degree in finance from the University of Texas at Austin. In his free time, Michael, who is fluent in Japanese, is working on a suspense novel set in post-modern Tokyo. D. Hilton’s Marketing and Advertising Group has recently picked up awards at the 43rd annual Houston Advertising Federation ADDY Awards. The ADDY program recognizes the best creative work produced by Houston advertising and design professionals. DHA took home a Silver ADDY in the direct marketing category for an auto loan promo created for SRP CU; a direct marketing Citation of Excellence for America’s Credit Union Museum; and Citations of Excellence in the collateral material category for a special event baseball promo for California CU and in the arts and sciences category for its work for America’s CU Museum. “Our ADDY success confirms that credit unions and other not for profits can compete successfully with the big advertising budgets of major corporations if they approach the task creatively,” said Hilton.