CU Direct's New Online Auto Buying Resource to Help Members be Better Informed Car Buyers

RANCHO CUCAMONGA, Calif. – CU Direct has launched a new tool for auto buying credit union members to use to help them make “more informed, smarter auto buying decisions and get a great deal.” Know as AutoSMART (Select Member Automotive Research Tools), the site is an upgrade to CU Direct’s current automotive research site for members. It provides a variety of features and resources, including a new interface that allows credit unions to choose and customize the combination of features they feel best serve their members and market. There are currently 217 CUs already connected to the site. Among the features credit unions can select from are rates, online loan applications, dealer vehicle inventories, credit union (repossessed) inventories, online auctions, and “concierge” broker service. By using the AutoSMART research tools, members will be able to: * access real-time data and state-of-the-art tools such as CHROME AutoBuilder, that allow auto shoppers to build a virtual car, accessing 360-degree exterior and interior views to see how options they select will affect a vehicle’s appearance and amenities; * compare prices, features and relative advantages of up to three vehicles, side-by-side; * get a free inspection report on any used vehicle they’re considering purchasing; * learn more about credit report; * calculate ad compare the value of loans that factor in dealer incentives and special offers; * research auto reviews, and * learn the facts about low-interest rate financing. By linking their own Web sites to the CUDL Web site, CU Direct said credit unions “will send their members into an alternative buying experience, where they feel confident and well-cared for.” CU Direct says members of non-CU Direct credit unions will be able to access AutoSMART and its various research tools directly at the company’s Web site, www.cudirect.com.