According to Asset Exchange, a good credit card portfolio broker will first help analyze credit card portfolio data to present as full a view as possible of the card portfolio's historical performance, where it is headed and recommend actions to improve the program. Then, if the credit union wants to proceed, a good broker will notify all portfolio buyers of the portfolio's parameters and solicit partnership offers. A good broker will provide the credit union with a detailed financial analysis of each offer, and present them in a side-by-side format so that they can be compared to one another "apples to apples," as well as scenarios in which a credit union keeps and grows the portfolio. A good broker for credit unions will also be sensitive to a credit union's concerns for its members and will not emphasize only the financial considerations.

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