Two stories from Credit Union Times' David Morrison caught my eye recently: “Credit Union Mortgage Lending Soars” (Aug. 14) and “Housing Demand to Surge: MBA” (Aug. 31). This prompts me to write a simple message to the credit union community: Good job and get ready!

In the Aug. 14 article, Morrison reported on a recent TransUnion meeting where it was revealed that credit unions accounted for 11% of all U.S. mortgage originations during the first quarter of 2015, compared to 7% previously. Add to that credit unions' impressive growth in first mortgage originations – a 49.43% increase during the second quarter of 2015 over the first six months of last year, according to Callahan & Associates' Peer-to-Peer Analytics data.

Then in Morrison's Aug. 31 article, he noted the Mortgage Bankers Association's prediction of 13.9 million to 15.9 million new households in the next 10 years. That spells opportunity for credit unions that want to make an even bigger dent in the first mortgage market. By letting their up-and-coming members know about their mortgage services now, credit unions can be well-positioned to step in and help when members are ready to make a move.